The team

We conduct more than 100 large-scale tests each year, involving more than 75,000 testers. To pull this off, we naturally need a team with super powers


Karl Händel

Chief Executive Officer


Sikri Güner

Chief Financial Officer


Robert Zetterlund

Account Director


Stefan Höglund

Key Account Manager


Martin Hellgren

Key Account Manager


Per Guinchard

Key Account Manager


Ulf Rödholm

Head of Production


Jonny Jonasson

Head of Design


Jannica Pallin

Project Manager


Stina Hedin

Project Manager


Malin Ljung

Project Manager


Fredrik Westermarck

Chief Technology Officer


Anders Linder

PM + Technical Operations


Mikaela Bergengren

Support Assistant
Denmark, Finland, Norway, Sweden


Cecilia Martellin

Support Assistant



Smartson Consumer Services AB Industrigatan 4A 11246 Stockholm Sweden

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